SEO and SMO are both digital marketing tools. Their effectiveness comes from utilizing keywords that take advantage of Google’s algorithm. They help to make sure local customers will find what they are looking for. That person looking up how to …
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What Are the Benefits of SEO to Small Local Businesses?
As of 2019, there are 4.39 billion internet users and 3.48 million social media users on the web. These rising numbers have drastically increased online competition for small local businesses. Even if someone’s shopping locally, they are using the web …
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What is Local SEO?
Local SEO Checklist #1: Local SEO is a marketing strategy for making local businesses discoverable in search engines.
This marketing strategy focuses on different SEO factors such as on-page optimization, content, and link building to improve …